ISPO Brandnew Digital Pitches

ISPO Brandnew Digital Pitches

The winner of the digital category were selected live at ISPO Munich. All digital finalists got the chance to present themselves within a 5 minute pitch live on stage, with the winner awarded directly afterwards.


For more Information on ISPO Brandnew Digital and the finalists, please click here

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Sascha Liebhardt

Sascha Liebhardt thinks of himself first generation European – born 1970 in Germany, raised in Germany, Italy, the UK and Austria.  His interest in the maintenance of peace made him study “International Relations” (MA), his understanding that peace needs a healthy economy made him study business administration with a specialization in “Marketing” (MA). Since finishing his studies he has held senior management responsibilities in several industries (Advertising and Media, Automotive, Pharmaceutical, Education). Mr. Liebhardt is lecturing at university level since 2000 and in 2014 co-founded New European College, a business school in Munich. He is a member of the ISPO Communication Jury since 2012 and was been holding lectures and presentations on Sports Marketing, Social Media & Content Marketing since 2012.