The New Retail Reality

The New Retail Reality

The future of retailing are not salespeople with iPads, but a new understanding of the role of stationary retailing in a world of same-day delivery. We show new role models in retail and explain why turnover per square metre is no longer a sustainable measure.

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Marcus Naumann

Marcus Naumann, 32, is Partner and Strategy Director of the management consultancy child in Frankfurt am Main and responsible for the content management of all clients. Prior to child, he spent 5 years at the American digital agency Razorfish, most recently as Head of Strategy Germany and was significantly responsible for the digital transformation of Audi, Nissan, ProSiebenSat.1 and DHL. As a classic career changer, he worked as a copywriter and theatre director.

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